Adidas Y-3 Paris Fashion Show

Adidas Y-3 Paris Fashion Show

In January 2016, in an old warehouse designed by Gustave Eiffel, Adidas held their Y-3 Paris Fashion Show. NoNonsense was commissioned by Broadwick Live to build two large scaffold walls which were back lit to enhance the industrial feel of the surroundings. The larger of the two walls measured 30m wide x 6.7m high and separated the guests from the backstage area as they entered the venue before they moved through to the main room where the show was to take place. The second wall provided a backdrop for the models as they came through to the catwalk.


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